Since Heart & Soul serves live music to communities who are isolated—including nursing homes—showing a rockin’ grandma is entirely appropriate.
My pet non-profit uses this brochure to solicits donations and spread the good word. It’s important to not look too flashy if you’re a non-profit.
Here’s a sample spread from the Mixed Media catalog’s interior. Keep it simple. Let the art be the star. That’s what it’s good at.
Since it’s the winners of the “Works on Paper” competition, there’s a big wad of paper on the cover, loosely mirroring the shape of the state of Utah.
How to illustrate that there are boundless activities, but that there’s also that whole nature thing? Like this.